Salesforce has released its Facebook Ads Benchmark Report, showing how Facebook ads perform on Social.com, their social ads portal product. The report is long in pages but rather light on real insights. In classic 140 Proof fashion, we’ve distilled 29 pages down to their essence here to save you time. Read More
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Inside Social.com’s Facebook Ads Benchmark Report
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We won Best Political Infographic of 2012. http://blogs.imediaconnection.com/blog/2012/03/26/infographic-how-social-will-win-the-election-ad-wars/ Tell us what you think! *We like the burning dumptruck of wasted ad spend. via @140proof
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This Weird Old Tip Will… jk. Here’s how brands gain Twitter followers. http://blogs.imediaconnection.com/blog/2012/05/17/10-ways-to-build-your-twitter-following-like-big-brands-do/ by @jm3 + @vnaylon Let us know what you think! via @140proof
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Our newest developer @mhfsilveira (currently visiting HQ from Brazil) just clocked his first week. Parabéns! via @140proof
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Public social data reveals how we “recover” from our favorite characters’ deaths in TV shows: http://www.wired.com/underwire/2013/06/game-of-thrones-red-wedding/ #redwedding #spoilers via @140proof
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Shane Doyle, unofficial 140 Proof documentary photographer http://distilleryimage4.ak.instagram.com/357488ded45e11e2ab6822000a1fbc38_7.jpg via @140proof
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Can native ads really scale? Read Your Brain on Native Ads http://www.digiday.com/brands/this-is-your-brain-on-native-ads/ by Matt “@CanonFodder” Rosenberg via @140proof
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I'm huge on the interest graph. http://instagram.com/p/aEDcXXHCvv/ pic by @cstoller, mug by @140proof via @140proof
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We’re pleased to welcome Kim Stiefel as our new Director of Business Development! http://blog.140proof.com/post/50501315075/welcome-kim-stiefel via @140proof
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140 Proof Named Red Herring Top 100 Award Winner for North America
140 Proof, the leader in social targeting technology, announced that it has been named a winner of the Red Herring 2013 Top 100 Award for North America. The company was chosen from among hundreds of innovative and prominent technology companies.
140 Proof was the only technology company with a comprehensive social offering to win the award, which was announced during ceremonies on May 23 in Monterey, CA. Top brand advertisers rely on 140 Proof’s social ad platform to reach the most desirable audiences in social. Read More
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ICYMI: 4 Ways to Reach More Moms on Pinterest http://proof.ly/10o9brJ via @140proof
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Why Mobile Apps Should be Jumping on the Interest Graph http://proof.ly/18pW24Z by CEO @jonelvekrog via @140proof
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We’re moving into new digs in the D! http://proof.ly/17xITby via @140proof
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91% of moms use social media http://proof.ly/11UZz9s (Want to reach them? Try our Pinterest-enabled social ads) via @140proof
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140 Proof Welcomes Kim Stiefel as Director of Business Development
We at 140 Proof are thrilled to announce that Kim Stiefel has signed on as Director of Business Development. In her new role, Stiefel will lead the charge of expanding partnerships with app developers and web publishers, further growing the advertising network.
Stiefel is an experienced hand in technology sales with senior account roles at companies like AppNexus, NetApp, and EMC. Prior to 140 Proof, Stiefel was a Top 5 sales performer in EMC’s US Commercial Division, closing the single largest transaction to date in division history. Read More